PUBLIC_SITE_URL=https://www.bluecapstrategies.com
PUBLIC_CONTACT_FORM_ENDPOINT=

# Analytics — side-by-side trial (ADR-0005). Leave blank to disable each.
# PostHog (Cloud free tier recommended for the trial):
PUBLIC_POSTHOG_KEY=
PUBLIC_POSTHOG_HOST=https://us.i.posthog.com
# Umami (self-hosted):
PUBLIC_UMAMI_SRC=
PUBLIC_UMAMI_WEBSITE_ID=